Coaching under the SME Instrument

Author: Nikola Benin

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The SME Instrument is impact oriented. It is focused on finding the best SMEs and not only giving them a grant but also business innovation coaching. Beneficiaries can receive up to 15 days of coaching (3 days at phase 1 and 12 days at phase 2).

Coaches will help the beneficiaries to progress over the life cycle of their innovation, from idea to proof of concept, to first pilot application and finally upscaling and expansion. They will empower the SME to cope with challenges such as developing their strategy and organisation, identifying their market and improving ability to attract finance.

Coaching services

The coaching approach under the SME Instrument is built on a philosophy of “sense and solve” – understanding the context of the company and empowering the management for handling similar challenges in the future on their own.

Based on this philosophy 3 distinct coaching services are available:

  • Business development: focused on the identification, analysis and evaluation of potential business opportunities, the definition of business segments and the development of an effective marketing mix;
  • Organisation: aimed at mobilizing the resources of the SME to ensure the efficiency and performance of the company’s organisation;
  • Cooperation: to support SMEs in planning and implementing innovation partnerships and project consortia.

Access via a regional partner

Enterprise Europe Network acts as the intermediary between the SME and the coaching scheme. The role of Enterprise Europe Network is to help the SME to identify challenges and coaching needs, and to support the SME in selecting a coach.

Contact between the SME and Enterprise Europe Network will be organised by the Executive Agency for SMEs (EASME) as soon as the grant agreement is signed.

Link: https://ec.europa.eu/easme/en/coaching-under-sme-instrument

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